Market Research Services

ARG/US' market research closes the gap between the aviation marketplace and your company's products and services.

Since 1995, ARG/US has been providing sound advice to aviation professionals and corporations worldwide. Combining advanced Internet survey technologies with qualified and experienced personnel, ARG/US has developed into a primary source of market research for aircraft manufacturers, OEM vendors, and aviation service providers. We can tailor existing information, from our powerful relational databases, to provide you with a clear picture of what is happening in the marketplace.

We bring together the world's largest aviation databases and match them with experienced aviation researchers, to provide you with the most in-depth information available.

Our senior project managers and research analysts understand the aviation market and your research objectives. ARG/US provides you with specialized insight and a wide range of research techniques to ensure your questions are answered.

Custom tailored research to uncover critical information you need to make your project a success.

Each survey is specifically designed and customized to focus on your needs; whether you are a start-up Charter operator looking for customer buying trends or an OEM in need of model specific owner feedback; ARG/US can provide the answers and insight you are looking for, without the learning curve from organizations that simply crunch numbers. Pictures, sounds, and video can be incorporated into our online questionnaires giving them a new visual dimension.

The ARG/US AvPanel consists of a pre-qualified group of aviation professionals, aircraft owners, operators, and maintenance personnel willing to participate in marketing research events such as focus groups, surveys, or usability tests.

The AvPanel offers a simple and accurate solution to tap into a pre-qualified group of aviation professionals. Customized panels can be constructed to any project's standard with members from a wide variety of aviation professionals; such as aircraft owners, directors of aviation, maintenance personnel, pilots, or any segment your company wishes to target. Panel members can also be segmented by type of aircraft owned or operated.

Specialized Research

The ARG/US AvPanel provides you with the flexibility to target the desired research demographic to meet your unique project needs. We can set specific qualifications for selecting panelists from as many criteria as required. With the ability to use the specialized survey respondent samples, AvPanel provides the most pertinent and meaningful research results possible.

Effective Online Surveys

The ARG/US AvPanel offers superior survey data collection and efficient timely results, which traditional market research methods just simply cannot provide. Data that once took months to acquire now is available in a fraction of the time.

Internet survey participants have the ability to take part in your company's survey at a time convenient to them. Qualified survey respondents are offered incentives in the form of checks, gifts, or donations to charities (in their name) for their participation in the research panel resulting in higher response rates.

ARG/US' market research services, the AvPanel and our proprietary aviation databases are powerful tools for your company to use as you build your marketing plan, business plan, or the next generation of aircraft. Our data and market research studies can bridge the gap between the aviation marketplace and your company's unique products and services providing you with the insight that it takes to obtain the competitive edge in this complex industry.

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